The Real Betis Balompié Foundation and Grupo Reche Fernández have signed a sponsorship agreement whereby the image of this Almeria-based company, committed to the group of people with disabilities and the elderly, will be present on the Real Betis Genuine shirt, on the video scoreboard of the Benito Villamarín Stadium and the San Pablo Pavilion, in the publications on social networks of the Genuine team, as well as on the website.
This is shown in the agreement signed between Rafael Gordillo, president of the Real Betis Balompié Foundation and Juan Manuel Reche Fernández, president of Grupo Reche Fernández. This signature will be in force for the next three seasons (2021-2022, 2022-2023, 2023-2024) and links the first team of Real Betis Genuine, the green and white team that competes in LaLiga Genuine Santander, organised by LaLiga Foundation.
In addition, Grupo Reche Fernández will be part of the Forever Green sustainability platform and together with the Real Betis Balompié Foundation will launch various social actions with the commitment to promote both the promotion of sport for people with intellectual disabilities and the sustainability of the planet.
“My heart is green and white, and from the Reche Fernández Group we are very happy to be part of this team and this initiative for the integration of people with intellectual disabilities, which is a pioneer in the world,” said Juan Manuel Reche Fernández. “We are very proud of the Real Betis Balompié Foundation team and all its players. We are sure that they will go as far as they want to go,” he concluded.
The president of the Real Betis Foundation, Rafael Gordillo, defined this agreement as “a great step for Real Betis Genuine. We are very proud of the commitment that the Reche Fernández Group has made to our team. It is a company that is very committed to people with disabilities and the elderly, a commitment that we share as a Club and as a Foundation. We are convinced that together we will comply with the values of LaLiga Genuine such as companionship and sportsmanship”.
The Reche Fernández Group manages and actively participates in different companies, divided into four main areas, within which its main base stands out, which is the provision of Social Assistance Services, through the construction, management and operation of residential centres for people with disabilities and residential centres for the elderly. These centres are distributed throughout Spain, especially in Andalusia, with new openings planned in Madrid, Burgos, Murcia and Cadiz. A group that is constantly growing.
Likewise, the Almeria-based company also focuses on the Hospitality and Catering sector, Consultancy and Specialised Consultancy in business management, as well as professional services that include various fields of action, including the maintenance of care centres and real estate services. An organisation that is always looking to improve and better itself, with a firm commitment to new care centres for the elderly and the disabled.